Monday, February 23, 2015

SEO strategy: five main points from Matt Cutts (video)

This is a simple, straight to the facts video telling you the most important
pieces of an SEO strategy.

Who is Matt Cutts?

Matthew "Matt" Cutts (born 1972 or 1973)leads the web spam team at Google, and manages the search quality team on search engine optimization issues.

Wednesday, February 18, 2015

Online Marketing Class, early bird discount expires 24 hours

Online Marketing Class
My Blogging Success Class, how to improve your online marketing skills, will be held next week. It is easy to register and participate on the phone or using Skype.

The early bird discount ends tomorrow - Thursday the 18th.

Building confidence in producing content for your business is the most important aspect of online marketing. (Source: SocialExaminer)

If you want to achieve better online marketing results, this is your opportunity - learn the skills in class and do it yourself.

You will be given proven, exact ,and specific marketing methods on how to ....

1. gain readership of your blog.
2.  improve the number of page views on your blog and/or web site.
3. design an effective "Call To Action" and monitor it.

Those are some of the nuggets you will learn, after this class is over you will be educated and equipped (with free tools) to preform successful online marketing.

PLUS, you receive a free 90 minute consultation on your blog or web site. You benefit from my specific instructions, based on 15+ years of result driven SEO and online marketing, on how to carry out what we discuss in class - as it applies to you.

61% of U.S. online consumers have made a purchase based on recommendations from a blog. (Source: BlogHer)

PLUS, you receive a a money back guarantee. If you're not satisfied after participating in my class then I will refund you tuition - no questions asked.

On average, businesses that blog receive 434% more indexed pages in the search engines leading to more search engine visibility. (Source: HubSpot)

If you are serious about improving your online marketing skills, don't miss this 90 minute class - with a money back guarantee, and a FREE 90 minute consultation.

Class Information
: 26 February, 2015
Time: 9:00 AM to 10:30 AM (PST)
Method: Phone or Skype
Tuition: $155, Early Bird Price: $99
expires 18 Feb, 2015

To summarize this offer, you benefit from learning online marketing skills in the 90 minute class; where you receive proven methods, and a load of free tools. Then, after class, a private consultation on how to apply what we discussed in class to your situation. That is education plus 'hands-on' training from someone who has been doing this work for 15+ years.

Registration form

Businesses that blog have 97% more inbound links. (Source: Hubspot)

If you have any questions, give me a call at (541) 200-5269.
Blessings, Steu

Monday, February 16, 2015

Online Marketing: tips and techniques class, special offer

Blogging Success Class, improve your online marketing skills with a money back guarantee.

Did you know that blogs are the third most important influence that affect consumer spending? (link to study)

Receive a free 45 minute consultation on your blog, or how to setup you blog, by enrolling in the class today. Simply type in "free-consulting" in the promo field.

Don't miss this beneficial marketing class on 26 February. The Early Bird discount expires this week.

Click here to get started now.

Wednesday, February 11, 2015

Blogging - 16 statisitcs that demonstrate it's a potent marketing tool

1. 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. (Source: NM Incite)

2. 81% of U.S. online consumers trust information and advice from blogs. (Source: BlogHer)

3. Companies that blog have 97% more inbound links. (Source: Hubspot)

4. By 2013, it is projected that 128 million people in the US will be blog readers. (Source: MyMarketingDept.)

5. 92% of companies who blog multiple times per day have acquired a customer from their blog. (Source: HubSpot)

6. The most active demographic group for blogging is 21-to-35 year olds with 53.3% of the total blogging population. (Source: Sysomos)

7. B2B marketers who use blogs generate 67% more leads than those that do not. (Source: InsideView)

8. 23% of total Internet usage time is devoted to social networks or blogs. (Source: Dream Systems Media)

9. 61% of U.S. online consumers have made a purchase based on recommendations from a blog. (Source: BlogHer)

10. 33% of B2B companies use blogs. (Source: InsideView)

11. 37% of marketers say blogs are the most valuable type of content marketing. (Source: Content Plus)

12. 81% of companies consider their blogs “useful,” “important,” or “critical”. (Source: Hubspot)

13. Once you write 21-54 blog posts, blog traffic generation increases by up to 30%. (Source: TrafficGenerationCafe)

14. On average, companies that blog receive 434% more indexed pages. (Source: HubSpot)

15. Businesses that blog ≥ 20 times/month get 5x more traffic than those who blog ≤ 4 times/month. (Source: Hubspot)

16. Small businesses that blog get 126% more lead growth than small businesses that do not blog. (Source: ThinkCreative)

Improve your bloggin and online marketing skills, with a money back guarantee, on 26 Feb, 2015. 

Get automatic updates, click the "Network" button under G+ in the right hand column of this blog to receive FREE updates. 

Monday, February 9, 2015

Blogging - an effective marketing tool when done correctly

Blogging - an effective marketing tool when done correctly
Blogging is a surefire way to get your ideas, products, and content into the data stream that makes the internet what it is - a data superhighway.

For a business, blogging is a 'must have' in the marketing portfolio, especially with the growth of social marketing and its' integration into all aspects of the devices we use today.

A "blog" (derived from the term "web log") is basically just a website with two key differences: First, it's extremely easy to add information to it. A blog is like an online journal, so you just log in, type what happened today, post it, and you're done! Second, you can add a simple little feature that automatically tells a whole bunch of other websites that you've made an update to your blog--every time you make a change.

In fact, two of the most popular platforms for small business blogging, and, are designed to have the look and feel of editing a Microsoft Word document.  Because blogging is so easy, and most blog platforms are free, there is no excuse for a business not to be using this marketing tool.

#1 Blogging helps drive traffic to your web site

This is the priority of every business, have 'strangers' learn about the products and services you offer. Blogging accomplishes this very easily when used with social media outlets. There are many tools and resources, some are free, that allow you to distribute your blog posts to a number of social networks like FaceBook, Google+, and Twitter.

 #2 Blog distribution tools are plentiful

The material in your blog establishes you as an authority. And, this is not a hard sell. By that I mean, you don't have to have a degree in marketing to write a blog post. Just be your self. Most successful blog writers use a conversational tone in their blogging.

The majority of the social platforms out there have a widget to post your blog.

Really, the hardest part - for many of the people I have worked with - is just getting comfortable with regularly writing blog posts. You do need to be consistent with your blogging. When you stop writing then the visitor stream tends to slow down, until you have a blog with several hundred posts that people can randomly find in the search engines.

 #3 SEO your blog posts

One aspect of blogging is making sure your content is presented in the best possible way for search engine comprehension. The better the search engines understand what you re offering, the better they can categorize it, thus the more it will show up in search engine results.

Learn more about these three topics and much more in my FREE Marketing Guide: Ten Secrets To Effective Blogging. Click here to get a copy now.

NOTE: To receive automatic updates, select the G+ Network button on the right hand column of this blog. This will add your name to the notification list.

Monday, February 2, 2015

Net Neutrality - keep the internet free from govt and cable companies

Net Neutrality - keep the interent free from govt and cable companies
Keep the internet from being over regulated or purchased by the cable companies.

If you like using the internet, you need to take time and learn about what will happen if it becomes over regulated by the government or purchased by the cable companies.

Teachers and Educators, this is a real life scenario for engaging in classroom and/or self directed curriculum.

Resources to learn more .....

Fight For Our Future (non-profit)

NYT article