Wednesday, February 11, 2015

Blogging - 16 statisitcs that demonstrate it's a potent marketing tool

1. 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. (Source: NM Incite)

2. 81% of U.S. online consumers trust information and advice from blogs. (Source: BlogHer)

3. Companies that blog have 97% more inbound links. (Source: Hubspot)

4. By 2013, it is projected that 128 million people in the US will be blog readers. (Source: MyMarketingDept.)

5. 92% of companies who blog multiple times per day have acquired a customer from their blog. (Source: HubSpot)

6. The most active demographic group for blogging is 21-to-35 year olds with 53.3% of the total blogging population. (Source: Sysomos)

7. B2B marketers who use blogs generate 67% more leads than those that do not. (Source: InsideView)

8. 23% of total Internet usage time is devoted to social networks or blogs. (Source: Dream Systems Media)

9. 61% of U.S. online consumers have made a purchase based on recommendations from a blog. (Source: BlogHer)

10. 33% of B2B companies use blogs. (Source: InsideView)

11. 37% of marketers say blogs are the most valuable type of content marketing. (Source: Content Plus)

12. 81% of companies consider their blogs “useful,” “important,” or “critical”. (Source: Hubspot)

13. Once you write 21-54 blog posts, blog traffic generation increases by up to 30%. (Source: TrafficGenerationCafe)

14. On average, companies that blog receive 434% more indexed pages. (Source: HubSpot)

15. Businesses that blog ≥ 20 times/month get 5x more traffic than those who blog ≤ 4 times/month. (Source: Hubspot)

16. Small businesses that blog get 126% more lead growth than small businesses that do not blog. (Source: ThinkCreative)

Improve your bloggin and online marketing skills, with a money back guarantee, on 26 Feb, 2015. 

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