Monday, November 2, 2015

Online Marketing - seven statistics that will surprise you

Online Marketing - seven statistics that will surprise you
#1 The top three social networks used by Business To Business (B2) marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). However, just 62% of marketers say that LinkedIn is effective, while 50% say the same for Twitter and only 30% of B2B marketers view Facebook as effective. December 2014 (Marketing Research)

#2 About 60 percent of all Internet activity in the U.S. originates from mobile devices, and about half of total Internet traffic flows through mobile apps. July 2014 (Geo Marketing)

#3  Google+ actually averages more visits per month than Facebook. Google+ receives 1.2 billion visits per month compared to Facebook’s 809 million. (Geo Marketing)

#4 Landing pages with videos increase conversions nearly 90 percent. (Ad Week

#5  The average content length for a web page that ranks in the top 10 results for any keyword on Google has at least 2,000 words. The higher up you go on the search listings page, the more content each web page has. (Hubspot)

#6 86% of consumers stated that using a search engine allowed them to learn something new or important that helped him/her increase his/her knowledge. (Pew Research Center, Search Engine Use 2012)

#7  55% of B2B marketers said that it is unclear within their organization what an effective or successful content marketing program looks like. 

If you need help with you online marketing or how to structure your content marketing efforts, give me a call today 541 200 5269. I have over 10 years of helping businesses grow their internet marketing skills.   Steu


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